{"product_id":"brand-building-online-ebook","title":"Brand Building Online: Establish a Strong Digital Presence","description":"\u003cp\u003eA step-by-step guide for entrepreneurs, freelancers and small businesses who want a clear, consistent brand online. You will learn how to define your brand identity and audience, build a website that works as your home base, choose the right social platforms, create quality content, use paid ads and email to build relationships and track what is working. Interactive workshops, including a 30-day social media plan and a monthly growth dashboard, help you put each step into practice.\u003c\/p\u003e\u003ch3\u003eWhat's inside\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eDefining Your Brand Identity - Clarify your mission, values, personality and voice with a brand story\u003c\/li\u003e\n\u003cli\u003eUnderstanding Your Target Audience - Research, segment and build personas so your message lands\u003c\/li\u003e\n\u003cli\u003eBuilding a Stellar Website - Must-have features and a user-experience audit for your online home base\u003c\/li\u003e\n\u003cli\u003eMastering Social Media - Pick the right platforms and build a 30-day social media plan\u003c\/li\u003e\n\u003cli\u003eCreating High-Quality Content - Blog, video and SEO basics plus brainstorming, repurposing and batching\u003c\/li\u003e\n\u003cli\u003eLeveraging Digital Advertising - When to use paid ads and how to build a simple ad funnel\u003c\/li\u003e\n\u003cli\u003eBuilding Relationships Through Email Marketing - Lead magnets, list segmentation and a step-by-step first email workshop\u003c\/li\u003e\n\u003cli\u003eMonitoring and Growing Your Online Presence - Key metrics, a monthly growth dashboard and turning insights into action\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eDetails\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eFormat: PDF ebook (US Letter size)\u003c\/li\u003e\n\u003cli\u003eLength: 35 pages, 8 chapters\u003c\/li\u003e\n\u003cli\u003eInstant digital download - read on phone, tablet or computer, or print at home\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cem\u003eThis is a digital product. No physical item will be shipped.\u003c\/em\u003e\u003c\/p\u003e","brand":"Browse Get","offers":[{"title":"Default Title","offer_id":58511386935599,"sku":"EBOOK-071","price":12.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0695\/5329\/1567\/files\/129_Brand_Building_Online-7487076.jpg?v=1789885696","url":"https:\/\/www.browseget.com\/products\/brand-building-online-ebook","provider":"Browse Get","version":"1.0","type":"link"}